Marketing is about getting your ideas in front of your potential clients. Effective marketing is about getting the right information out there in a memorable way. To that end, there has been a lot of research done about how to get your brand to stand out from the...
As a business, it can be overwhelming to choose which marketing mix to start with to get some leads coming in and increase your brand awareness. We’re here today to break it down into our recommendations, including both digital and traditional marketing options. #1:...
Have you ever wondered “How often should I change my Facebook cover photo”? If it has been more than four months since you updated your latest cover photo or video, it’s probably time for a refresh. Here are some other reasons or times when you may...
You may already have an impression of what you think it would be like to work with a digital marketing agency. Marketing agencies have been popping up frequently over the last ten years and now come with their own set of stereotypes. Some stereotypes have been rightly...
Do the phrases “social listening” or “community conversation” come to mind when you describe your social media strategy? If they aren’t a part of your strategy, it might need some updating. Creating Customer Content Not Company Content Most companies today are...
Lead generation ads on Facebook can be extremely useful in driving conversions within your specific target audiences. However, if you’ve ever created and managed lead generation ads, you know first-hand that ad fatigue and bottlenecking can slow your results and give...